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Wēgo Apps

Wēgo Apps

Wēgo Concerts

  • UX & UI Design
  • Product Design
  • Art Direction

Wēgo is a social platform that makes it fun and easy to meet new people and connect with friends that share your music interests and concert schedule. Users can discover new music and concerts, and also make new friends and facilitate concert meetups.

Background

Wēgo sought to become the first mobile app to combine social matching with music matching, allowing users to find local concerts for their favorite bands, as well as finding new friends or a date to take along, and facilitating concert meetups.

Finding New Friends

At the time, no app quite like Wēgo existed. Plenty of apps existed for finding concert events in a user’s area, but Wēgo sought to make the process of finding new friends with similar musical tastes as easy as dating apps like Tinder, using a swiping interface to introduce users to people in the neighborhood.

Trying On a New Look

Bolster Labs (Chalk + Chisel) was approached to design and implement the app from top to bottom, and as lead designer I guided the iOS app’s user experience, creating an interface that combined the simplicity of a “swipe right” dating app, with the richness of a concert schedule browser. I took the opportunity to dive into the brand-new “flat” visual appearance guidelines announced with Apple’s iOS 7.